Nelson Granados, Ph. D.
Associate Professor of Information Systems
Graziadio School of Business
Pepperdine University




Curriculum Vitae

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Contact Information

  • E-mail: nelson.granados@pepperdine.edu
  • Phone: 949-223-2541
  • Fax: 949-223-2575
  • Mailing Address:
        Pepperdine University - Irvine Campus
        18111 Von Karman Ave.
        Irvine, CA 92612
  • Homepage: www.tinyurl.com/granados
    • PROFILE
      I research, teach, and consult on digital strategy and innovation, with a focus on travel, media, and entertainment. I am fascinated by the impact that digital technologies are having across industries.

      EDUCATION
    • Ph.D. in Information and Decision Sciences, Carlson School of Management
          - Ph.D. Minor and M.S. in Applied Economics
    • MBA Carlson School of Management
    • B.S. Industrial Engineering, Universidad de los Andes, Bogota, Colombia

      RESEARCH INTERESTS
    • The impact of IT on demand, prices, and market structure
    • The economics of IS in international settings
    • Internet-based selling mechanisms in air travel, entertainment, and other industries

      EDITORIAL BOARDS
    • E-Commerce Research and Applications
    • Journal of the Association for Information Systems

      AWARDS AND HONORS
    • Best Paper Award, Columbia Business Initiative, 2011.
    • Julian Virtue Professorship, 2012-2014 and 2007-2009.
    • Best Reviewer of the Year Award, 2009, Journal of Strategic Information Systems
    • e-Business Best Paper Award, INFORMS Annual Meeting, San Diego, CA, Nov. 2009.
    • Best Paper Award, Hawaii International Conference on System Sciences, Kona, HI, Jan. 2008.
    • Best IS Publication of the Year, awarded by senior scholars of the International Conference on Information Systems, Montreal, Dec. 2007.
    • Best Paper of the Year Award, 2006, Journal of the Association for Information Systems.
    • Goldsborough Research Award, Carlson School of Management, May 2005.
    • Fellowship, University of Minnesota Graduate School, 2005-2006.
    • Fellowship, Carlson School of Management, 2005-2006, dissertation proposal ranked 1st.
    • Outstanding Teaching Award, Carlson School of Management, 2004-2005.

      PUBLICATIONS
    • Li, J., Granados, N.F., and Netessine, S. (2014) “Are Consumers Strategic? Empirical Evidence from the Air Travel Industry,”
      Management Science, 60(9), pp. 2114-2137.
    • Granados, N.F. and Gupta, A. (2013) “Transparency Strategy: Competing with Information in the Information Age,”
      MIS Quarterly, 37(2), pp. 637-641.
    • Granados, N.F., Gupta, A., Kauffman, R.J. (2012) “Online and Offline Demand and Price Elasticities: Evidence from the Air Travel Industry,”
      Information Systems Research, 23(1), pp.164-181. [pdf]
    • Granados, N.F., Kauffman, R.J., Lai, H., Lin, H. (2012) “A la Carte Pricing and Price Elasticity in Air Travel,”
      Decision Support Systems, 53(2), pp.381-394.
    • Granados, N.F., Kauffman, R.J., Lai, H., and Lin, H. (2011) "Decommoditization, Resonance Marketing, and IT: An Empirical Study of Air Travel Services Amidst Channel Conflict," Journal of Management Information Systems, 28(2), pp. 39-74.
    • Granados, N.F., Gupta, A., Kauffman, R.J. (2010) “Information Transparency in Business-to-Consumer Markets: Concepts, Framework, and Research Agenda,”
      Information Systems Research, 21(2), pp. 207-226. [pdf]
    • Chun, M.W.S., Sohn, K., Arling, P., Granados, N.F. (2009) “Applying Systems Thinking to Knowledge Management Systems,”
      Journal of IT Case and Applications Research, 11(3), pp. 43-67.
    • Granados, N.F., Kauffman, R. J., and King, B. (2008) “How has Electronic Travel Distribution been Transformed? A Test of the Theory of Newly-Vulnerable Markets,”
      Journal of Management Information Systems, 25(2), pp. 73-95. [pdf]
    • Granados, N.F., Gupta, A., and Kauffman, R.J. (2008) “Designing Online Selling Mechanisms: Transparency Levels and Prices,”
      Decision Support Systems, 45(4), pp. 729-745. [pdf]
    • Granados, N.F., Gupta, A., and Kauffman, R.J. (2007) “IT-Enabled Transparent Electronic Markets: The Case of the Air Travel Industry,”
      Information Systems and e-Business Management, 5(1), pp. 65-91. [pdf]
    • Granados, N.F., Gupta, A., and Kauffman, R.J. (2006) “The Impact of IT on Market Information and Transparency: A Unified Theoretical Framework,”
      Journal of the Association for Information Systems (JAIS), 7(3), pp. 148-178. [pdf]
    • “Transparency Strategy in Internet-Based Selling,” with Gupta, A. and Kauffman, R.J., in K. Tomak (Ed.) Advances in the Economics of Information Systems, Idea Group Publishing, Harrisburg, PA, 2005, pp. 80-112.
    • Granados, N. F. “A Review of Information Technology and Tourism: A Challenging Relationship,” (H. Werthner and S. Klein, SpringWien, New York, NY, 1999),
      Electronic Markets, 12(4), 2002, pp. 301-303.

      CONFERENCE PRESENTATIONS
    • “Are the Release Windows for Traditional and Internet-based Movie Distribution Channels Collapsing?,” with J. Mooney and M. Biseda,
      Workshop on IS and Economics, Auckland, New Zealand, December 2014.
    • “Are Consumers Strategic? Structural Estimation from the Air Travel Industry,” with Li, J. and Netessine, S.
      MSOM Annual Conference, Ann Arbor, Michigan, June 2011.
      Workshop on IS and Economics, Shanghai, China, December 2011.
    • “The Value to Consumers of IT-Supported A la Carte Pricing: A Test of the Strategic Decommoditization Hypothesis,” with Kauffman, R.J., Lai, H., Lin H..
      Hawaii International Conference on System Sciences (HICSS), Kauai, HI, January 2011. [pdf]
    • “Demand and Revenue Impacts of the Opaque Channel: Empirical Evidence from the Airline Industry,” with Han, K., Zhang, D.
      Workshop on IS and Economics (WISE), St. Louis, MO, December 2010. [pdf]
    • “The Emerging Role of Meta-Search Agents in Travel Distribution: A Newly-Vulnerable Electronic Markets Perspective,” with Kauffman, R.J., King, B.
      Hawaii International Conference on System Sciences (HICSS), Kona, HI, January 2008. [pdf]
    • “Systems Theory and Knowledge Management Systems: The Case of Pratt-Whitney Rocketdyne,” with Chun, M., Sohn, K., Arling, P.
      Hawaii International Conference on System Sciences (HICSS), Kona, HI, January 2008. [pdf]
    • “Designing Internet-Based Selling Mechanisms: Multichannel Transparency Strategy,” with Gupta, A., Kauffman, R.J.
      Workshop on Information Technology and Systems (WITS), Irvine, CA, December 2005. [pdf]
    • “Empirical Analysis of Internet-Enabled Market Transparency: Impact on Demand, Price Elasticity, and Firm Strategy,” with Gupta, A., Kauffman, R.J.
      Workshop on IS and Economics (WISE), Irvine, CA, December 2005. [pdf]
    • “Identifying Facilitators and Inhibitors of Market Structure Change: A Hybrid Theory of Unbiased Electronic Markets,” with Gupta, A. and Kauffman, R.J.
      Hawaii International Conference in System Sciences (HICSS), Kona, HI, December 2005. [pdf]
    • “Can You See What I See? Market Transparency, Consumer Demand, and Strategic Pricing in B2C Electronic Commerce,” with Gupta, A. and Kauffman,
      INFORMS Conference on Information Systems and Technology (CIST), Atlanta, GA, October 2003.

      TEACHING  
    • Information Systems core course for Executive MBA, MBA, and Undergraduate programs
    • Digital Innovation and Strategic Transformation
    • Digital Media and Entertainment
    Created by
    Nelson Granados